Since 1998, Eric has managed multi-million dollar online advertising and CRM campaigns for AT&T, DLJdirect, Harrisdirect, BMO, and many others . He is a nationally recognized leader in search marketing and has pioneered many new advertising techniques including the infamous “Google Surge.” In 2003, Harrisdirect was recognized as the Best Financial Advertiser. By 2005, it was ranked the 17th largest online advertiser in the United States. In late 2005, Eric formed PardonMyFrench to assists clients with digital advertising.
During the 2008 election cycle, he quarterbacked online advertising for the McCain-Palin presidential campaign and the Republican National Committee. For this effort, Eric and Campaign Solutions/Connell Donatelli were honored by the American Association of Political Consultants with a special Campaign Excellence Award for “Best Use of New Technology.” The Wall Street Journal also took note of his work in a feature piece titled “McCain Seems To Have Obama Beat in One Arena.”
Eric holds a Bachelor of Science degree in engineering from Rutgers University and a Master’s in Business Administration from the Rutgers Graduate School of Management. Eric lives in Long Valley NJ and Avalon NJ with his two teenage children, 2 cats, and a dog.